The Englishization of Corporate Japan
Rakuten Inc.’s CEO, Hiroshi Mikitani, is on a quest to become a global household name in 10-years. Mikitani wants his 6,000 strong workforce to speak the global language of business, English.
Rakuten is Japan’s largest e-commerce site. They have partnered with the Chinese Baidu.com and even purchased Buy.com to increase their global reach and quest in becoming as commonly known as Google.
Some in corporate Japan feel Rakuten’s intention to change Japan from the inside out, is not doable. Honda’s CEO believes, “It’s stupid for a Japanese company to only use English in Japan when the workforce is mainly Japanese.”
What do you think? Check out the CNN report below: